The service architecture enables the viewers to participate in Voice games by watching live TV at homes. The service combines on the fly live gaming as a unique entertainment experience.

Viewers can play Football game through their Mobile or Landline phone on Live TV. Who wants to participate in this game have to register first through IVR and SMS to short code. System randomly pickup one player from the registered viewers. Participant will get 5 seconds time to say “Goal” word loudly on his mobile or landline phone. According to the participant voice frequency he may hit the goal or miss the goal.